raqueltorsney

Statistics show that 17% of people spend less than four seconds on a website, but they are willing to spend approximately 2.7 minutes watching a video online. Quite the dichotomy, huh? Armed with the knowledge that the average television commercial is 15-30 seconds long, think of what you could do with the attention-span-eternity that is 2.7 minutes of video engagement gold. Web video has a solid place in creating concrete results with Search Engine Optimization (SEO) for your brand, so why not utilize this powerful medium? Assuming you already know how to shoot and edit your videos yourself, or are having a professional do it for you, the following are some tips to help your videos receive those coveted human views while at the same time are being seen and indexed by the mechanized search engines such as Google and YouTube. Tip #1: Quality I have heard the phrase, “It’s just web video” too many times to count, but when creatin...